In keeping with
the vision and imperatives set by the Presidential Task Force on Economic
Revival and Poverty Eradication, Fonterra Brands Lanka is speeding up its value-added
dairy export efforts. A model batch of the value-added dairy products to be
exported has handed over to Chairman Basil Rajapaksa of the Economic Revival
and Poverty Eradication Task Group.
This project comes
as a timely initiative on Fonterra's part to support the presidential task
force's national priorities. Remarking on the occasion, Basil Rajapaksa states,
"I appreciate the efforts that private sector organisations have made to
take the initiative to support our country's economic prosperity. As a key
player in international and local markets, Fonterra encourages me to see how
they contribute to the local dairy industry. I am also delighted to witness
their efforts to speed up value-added exports of dairy products and hear their
plans to reinforce that into the future."
In appreciation
of their efforts, Basil Rajapaksa also handed over essential dairy equipment to
some of the small-scale local dairy farmers at Fonterra. Basil Rajapaksa
observed first-hand the fresh local dairy processing capabilities and
world-class technology that Fonterra houses locally to produce its yoghurt, mint,
and flavoured milk and drinking yoghurt portfolio – made from milk from its
local dairy farmers' network.
Commenting on
the occasion, Fonterra's newly appointed Managing Director for the Sri Lankan
and Indian Subcontinent business, Vidya Sivaraja, states, "We are
encouraged and guided by the government's thought leadership, vision and clear
direction to push the nation forward towards prosperity. Our country is rich in
resources, ingenuity, and talent. We are committed to championing that
potential in line with the priorities of the nation."
Sri Lankan
authorities are committed to developing the country's dairy industry. This
initiative has resulted in the expansion of business/investment opportunities
in Sri Lanka's dairy industry. Even the decision to import dairy cows is a
business opportunity for foreign businesses engaged in the dairy business.
OSL Take: Sri
Lanka's target of becoming self-sufficient in dairy milk has opened up many
business/investment opportunities in the country's dairy industry. The state of
Sri Lanka has also decided to offer incentives to businesses engaged in the
dairy industry. Along with the development of the country's dairy industry, there
are also opportunities to set up companies/projects that connect to the sector,
which is a growing industry.
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