Tuesday, August 18, 2020

Sri Lankan Embassy in Japan features Sri Lankan tourism at ‘2020 Fukuoka Travel Exposition’

 

With support from the Sri Lankan Tourism Promotion Office, the Sri Lankan Embassy in Tokyo placed Sri Lanka Tourism at the ' 2020 Fukuoka Travel Expo ' in Fukuoka, about 1,200 km from Tokyo. It is one of Kyushu Island's most significant tourism events that has been attracted by several thousand. The event was held from 8-9 February at the Elgala Hall in Fukuoka Metropolitan City.

For the first time, the Sri Lankan Embassy participated in this festival, and many of the tourists attracted its tourism stall. We were very keen on learning about and visiting Sri Lanka in the future. Fukuoka Prefecture is Kyushu Island's central city (the third largest island in Japan's main five islands) and surrounded by other prefectures such as Saga, Nagasaki, Kumamoto, Oita, Miyazaki, and Kagoshima.

So positioning Sri Lankan tourism in this regional capital with a total of 13 million people was perfect. The Tokyo office of SriLankan Airlines and Karunakarala Ayurveda Spa & Resort Sri Lanka volunteered to assist the Embassy's tourism promotion stall.

OSL Take: After the setback experienced by the tourism industry after the Easter Sunday assaults, Sri Lankan tourism officials have started promotional campaigns to attract tourists to the nation. The government of Sri Lanka has already introduced a relief package to the tourism sector. Given all these developments, there are signs of revival in the country's tourism industry.

Given all these grants, there are indications of the resurgence in the country's tourism industry. Many foreign investors have already demonstrated trust and development potential in the country's tourism industry. Foreign businesses/investors could, therefore, investigate possibilities for business/investment in the tourism industry in Sri Lanka.

Sri Lanka’s geographical positioning, along with the many trade agreements and trade concessions enjoyed by the country, makes it an attractive business destination. Therefore, foreign businesses/investors could explore setting up businesses in Sri Lanka as the base for the South Asian region.

Finally, we see a Japanese big fish taking to the “investment waters of Sri Lanka,” and now the “eyes” of the international investment figureheads and pundits will stretch with anticipation about the investment potential of Sri Lanka.

OSL has been upbeat about the country’s potential, but many still went on the “wait and see policy” to take part in the country’s all sector boom spearheaded by the USD 44 billion Western Region Megapolis Masterplan (WRMM) aimed at making Colombo a dominant trading-hub by 2030. So, any party willing to consider Sri Lanka as a worthwhile investment destination could now consult the biz-friendly OSL Team for a country overview and the smart-investment-way forward with our local expertise and active links.

VBS/AT/18082020/Z_TB4

 

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